It's a love story to rival all others: woman meets man, man disappears, woman discovers his jacket, woman begins mission to find "the man of her dreams".
Such is the purported story of retail worker Heidi Clarke, who launched a crusade to find her runaway Romeo earlier last week after an unexpected breakfast rendezvous at a Sydney cafe left her heart aflutter.
Do you know Heidi or the alleged mystery man? Tell us here.
A waiter from the Jet Cafe Bar in the Queen Victoria Building allegedly mixed Ms Clarke's meal up with another man's and, when she swapped their meals back, she says she fell in love.
But before the Elizabeth Bay local could get the man's number or find out who he was, he had left, leaving only a black coat behind — or so the story goes.
The 24-year-old has apparently gone to extremes to find him: she's set up a website and an email address (maninthejacket@hotmail.com), starred in a YouTube video appealing for help and posed scantily-clad with the jacket in a series of raunchy photographs.
But is her search for true love just one big publicity stunt?
The Daily Telegraph claims the label inside the jacket belongs to a well-known clothing store preparing to launch their first-ever men's line and that the jacket hasn't even been released yet.
One YouTube user said in a reply to Ms Clarke's video — which has received almost 90,000 hits since it was uploaded last Sunday — that fashion house Witchery was behind the stunt.
When ninemsn contacted Witchery shops throughout Sydney, retail assistants said they had no "Heidi" working at their stores.
Witchery's marketing director Laura Konrads has also denied involvement, saying she "doesn't know anything about this".
Ms Clarke, who repeatedly says in the YouTube video that she's "not a stalker", claims the search is genuine.
The website she dedicated to the man describes him as having brown hair, green eyes and "very white teeth".
"You’re about 6ft tall, toned — and hot," the site reads.
There have been over 300 responses to the video on YouTube, most saying something is "off" about Ms Clarke's quest for love.
"I just watched it [the video] with the sound down … she looks away from the camera a lot and does a lot of blinking … body language suggests she's not telling the truth," user kidsgrove4 wrote.
Another writes: "Yeah, your [sic] not a stalker, you just made a video, a website and an email address to give a jacket (which you sniffed) back to a random you met at a cafe."
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